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Two More Rural Wisconsin Cooperatives Looking to Merge

Thursday, April 25th, 2019 -- 8:44 AM

(Wisconsin Ag Connection) -Another pair of rural Wisconsin cooperatives are making plans to merge their businesses.

On Tuesday, the stockholders of River Country Co-op, headquartered in Chippewa Falls, and the Dorchester-based Heartland Cooperative, voted to unify their companies into a single entity. The new business will be managed from Chippewa Falls and will be called River Country Co-op. Bruce Mlsna will serve as CEO of the newly merged business.

"The boards of both cooperatives and I recognized the future needs of our stockholders, specifically our ag farmers, and we feel this new cooperative will give us the footprint and size to compete and to be here for future generations," Mlsna said. Together, the companies will have 29 locations and a combined sales of $200 million annually.

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